Privacy policy.
Helen Eastham Privacy Policy and Cookie Policy
This privacy policy sets out how Helen Eastham uses and protects any information that you give when you use this website.
Helen Eastham Studio is committed to ensuring that your privacy is protected. Should I ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
Helen Eastham Studio may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from the 15th of May, 2018.
I will not sell, distribute or lease your personal information to third parties unless I have your permission or are required by law to do so. I may use your personal information to send you promotional information about third parties, which I think you may find interesting if you tell us that you wish this to happen.
If you believe that any information I am holding on you is incorrect or incomplete, please write to or email at hjeastham@aol.com. I will promptly correct any information found to be incorrect.
How I collect information
When a user subscribes to my newsletter or buys a product through my shop, I collect information from them to allow me to provide them with the newsletter or the purchased product.
What I collect
I may collect the following information:
· name, first and last
· contact information including email address and phone number
· address for sending prints and paintings to
What I do with the information I gather
I require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
· Internal record keeping.
· I may use the information to improve our products and services.
· I may periodically send promotional emails about new products, special offers or other information which I think you may find interesting using the email address which you have provided.
· From time to time, we may also use your information to contact you for market research purposes. I may contact you by email, phone or mail. I may use the information to customise the website according to your interests.
· For sending bought products, such as prints and paintings to.
· For sending invitations to events such as open studio events or exhibition openings.
Security
I am committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, I have put in place suitable physical and electronic procedures to safeguard and secure the information I collect online. The information you provide me will be held on my mail chimp secure account and a password secured excel spread sheet, on an external hardrive. This information is only accessible by me and will not be shared with any third parties. The information I collect will be held indefinitely until I am requested by the user to delete it.
How I use cookies
A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
I use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. I only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help me provide you with a better website, by enabling me to monitor which pages you find useful and which you do not. A cookie in no way gives me access to your computer or any information about you, other than the data you choose to share with us.
Analytics and Performance Cookies
I use Analytics and Performance cookies to collect information about how visitors interact with my site. Storing these cookies is how I collect data in Squarespace Analytics, such as traffic sources, unique visitors, and cart abandonment.
Facebook Pixel
I also use facebook pixel to help understand who is engaging with my artwork and help share my work with people who would be interested in it. I do this through facebook advertisements.
Pixel Tags
A pixel tag (also known as a web beacon) is a small string of code that represents a clear graphic image and is used in conjunction with a cookie. A pixel tag allows us to capture certain additional types of information about a visitor's actions on a web site, such as a visitor's cookie number, the time, date, duration and number of page views, a description of the page where the tag is placed and details about any items that were purchased. Pixel tags help us analyse our customers' online behaviour and measure the effectiveness of our website and our advertising. We work with service providers that help us track, collect and analyse this information.
Facebook Custom Audience Ads
We may display interest-based ads to you when you are using Facebook through a tool offered by Facebook called the Custom Audience Tool. This tool allows us to personalize our ads based on your shopping experience with us. We do not share any of your personal information, including your shopping history, with Facebook. The tool lets Helen Eastham Studio convert your e-mail address to a unique number that Facebook uses to match to unique numbers Facebook generates from e-mail addresses of its users.
If you would like to Opt out of facebook custom audience ads, please click the link below.
I would like to opt OUT of Facebook Custom Audience ads.
Managing and Deleting Cookies
You can choose to accept or decline cookies at any time. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website. Follow these links depending on your browser to see what cookies are active, and manage and delete cookies from your web browser:
Links to other websites
My website may contain links to other websites of interest, such as my instagram page and facebook page. However, once you have used these links to leave our site, you should note that I do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Changes to Policy
We may amend this Privacy Policy from time to time to ensure compliance with changes or amendments to the law of the UK. Any amended version will be available on our website at www.heleneasthamstudio.co.uk/privacypolicy. We suggest that you visit our website regularly to keep up to date with any changes.
If you would like any further information, or have any queries, problems or complaints relating to my Privacy Policy or my information handling practices in general, please contact at hjeastham@aol.com.